Independent sales reps

  • I am interested in identifying and retaining sales rep organizations that sell apparel accessories and other products targeted to the tween and teen girl consumer (i.e. 8-19 years old) sold through fashion (e.g. clothing) and specialty gift retailers. I would like to know the options available so I can make contact with these types of rep organizations.


  • Hello kirkm, Thank you for your question. In searching for independent clothing reps OR representatives, I came across several resources that should be of great value to you in your search. First, the Manufacturer's Agents National Association at http://www.manaonline.org/ includes a section on finding reps or agents. "If You Are A Manufacturer Looking For Agents If you are looking for Manufacturers Representatives, you’ve come to the right place! Whether you’re a new business, a company that’s decided to switch from direct sales personnel to reps, or replacing your executive selling team with your first field sales force, MANA can help. We’re an association of 22,000 field sales professionals and the principals that utilize their services, and we are dedicated to assisting and guiding you in forming a win-win-win business development partnership between you, our members and your customers. MANA is a 55-year-old non-profit organization dedicated to the rep/principal method of going to market and we’re here to help you!" To use their directory services, you will need to join at a cost of $229 annual dues. They describe their Online Directory as: Directory Features: The data will always be current. MANA’s membership database is updated daily to add new members and to reflect important profile and contact information changes of active members. Search the database for sales agencies by one or more of the following criteria: Territory, Agency Location, Product Classification, Customers Served, Services Offered and the popular Keyword feature, which allows you to target your search to a single word within an agent’s entire product description and advertiser paragraph. View the full agency profile, including display ad, by double clicking on a prospect in your search results list. With the agency profile displayed you can connect to their web site. Search results can be exported to your spreadsheet, word processing or database software. An online Search Assistant offers tips on: > How to best come up with a list of agencies > Getting the most out of each search field > What to do once you’ve complied a list of agents you want to contact You might consider contacting them to find how many reps in the apparel industry are currently listed in their database before making the investment to use their service. mana@manaonline.org ************************************* RepHunter.net at www.rephunter.net is another fee based service for locating and matching rep organizations with your needs. "OUR MISSION Direct Access provides the fastest, most cost-effective way for growing companies to find qualified Independent Sales Representatives. OUR SOLUTION Our TARGETED SEARCH and screening process uses a detailed PROFILE of requirements--PRODUCTS, CUSTOMERS, and TERRITORIES to match a manufacturer's specific needs with a sales representative's unique capabilities. " This service seems pricey at $2,000 ************************************** The Apparel Marketing Group at http://www.apparelsalesreps.com/ seems very promising for you. We introduce manufacturers to the right sales reps in all the major markets of the US. Their page on describing their service shows: What We Do APPAREL AND ACCESSORIES All categories included. Men's, women's and children's...in all price ranges. If you're in the fashion industry, selling boutiques or mega volume accounts, we can put you together with the right reps. ALL MARKETS COVERED New York, Los Angeles, Dallas, Chicago, Miami, Charlotte etc. Most reps work out of the various apparel marts and do road travel as well. We can decide together where the best reps are to represent you. SHOWROOM IN EVERY MARKET We have a showroom that we use simply to interview reps, show your products and come back to you with a recommendation. We actually take your samples with us and present them to the sales reps. CLIENT PROFILE We prepare an in-depth profile of all our clients, so that we can represent them properly. This way we can answer all the reps' questions accurately and completely. REFERENCES We provide a long list of our clients with their names and phone numbers for you to call. We include a description of what we have done for them. Please feel free to contact them all. ONE TIME FEE Our fee is reasonable and is usually amortized down to about 1% of sales after the first season. Salesmen work strictly on commission. No upfront money to a sales rep ever! They can be reached at: THE APPAREL MARKETING GROUP 31 Horseshoe Hill West, Pound Ridge, New York, 10576, US Phone: (914)764-1401 Fax: (914)764-0447 info@apparelsalesreps.com *********************************** RepLink at www.replink.com describes themselves as: "RepLINK is not only a SEARCH ENGINE - we are also a SEARCH SERVICE. We provide a world wide matchmaking system that finds new representatives for principals and visa versa. Matches are made via the database connected to the RepLINK search engine and by exposing requirements to the entire World Wide Web using classified ads. " Their charges range from $19.95 for three months to $149 per year. It was unclear to me the difference in membership costs and services tied to those fees. RepLINK Corporation 291 Brimson Drive, Newmarket, Ontario, Canada L3X 1H9 Tel:+1.905.836.0398 Fax:+1.905.836.6062 Email: admin@replink.com ************************************ Switching my search strategy slightly to - clothing OR apparel sales reps OR representatives - I discovered the following: ApparelSearch http://www.apparelsearch.com/sales_representatives.htm Apparel Search provides easy access to companies that match apparel, accessories and textile manufacturers with the right Sales Representatives in any market of the world. If you are interested in selling your merchandise but don't know where to begin, let one of our affiliate partners help you. Their form for Locate Sales Representatives for the Fashion, Apparel & Textile Industries... is available at this page: http://www.infomat.com/marketplace/isource/affiliates/apparelsearch.html There does not appear to be a charge for using this service. **************************************** InfoMat - the largest fashion industry search engine at http://www.infomat.com/marketplace/irep/ locates clothing representatives. iRep Where manufacturers meet sales representatives ... This service matches apparel, accessories and textile manufacturers (men's, women's and children's in every price point) with the right sales reps in any market in the world. If you are interested in selling your merchandise but don't know where to begin let one of our affiliate partners help you. These specialists, The Apparel Marketing Group and BureauMatch have years of experience in the rep matching business. Both come highly recommended. Both offer very different types of services... Fill-in the form below to see how they can work for you ******************************************* RepLocate.com http://www.replocate.com/F-Directory.htm is another service for finding reps: Manufacturers - With RepLocate's standard service, you can post your opportunity and start receiving inquiries from companies interested in marketing your products. RepLocate attracts a highly targeted audience of sales professionals looking for product lines to market. They offer a SELECT Service described as follows: RepLocate - Select A Professional Search Service Providing: guaranteed results with only the best leads to follow up on. RepLocate makes the initial contact with prospective reps to gather their company information, existing customers, and current product lines. This data is then organized into a report so you get a complete and accurate picture of the potential match. Best of all...... pay only for Reps that you enter into a working relationship with. Terms of Payment - $500 Search Deposit (SD) - $1,000 for each rep you approve - If we can not find you a match, your SD is fully refunded. **************************************** The NationalRegister.com - a division of Marche Publications, publishes an annual directory of clothing and accessory reps: http://www.thenationalregister.com/reps.htm Finding a good independent sales rep is often the first step into profitability. The National Register of Independent Sales Reps, Apparel and Accessories, is designed to offer manufacturers and importers an instant sales force in the U. S. marketplace. Buyers look to "their sales rep" to bring them new lines appropriate for their stores. Thus the independent sales rep, not working solely for any one company, is looking for new lines to bring to the accounts they currently serve. This book can be ordered here: New for 2002: National Register of Independent Sales Reps: Apparel & Accessories 4th Edition $155.00 (with diskette or CD: $385.00; unless noted in Customer Feedback below, you will receive a CD) https://www.thenationalregister.com/order.htm ********************************************** An excellent way to locate and meet rep firms is at apparel trade shows. Google lists Apparel Trade Shows on this page: http://directory.google.com/Top/Business/Consumer_Goods_and_Services/Apparel/Trade_Shows/ Here you will find links to about two dozen shows you might choose to attend. I have also found in my own businesses that independent rep organizations are often in contact with their counterparts in other territories. If I found a rep that met all of my requirements and performed well for me, I would often ask them for recommendations in other geographic areas and quite often found that I was introduced to another organization of comparable value to me. I would also ask my retailers who they valued as a representative and ask for their suggestions and introductions. I trust the above resources will give you a solid start in identifying quality reps for your product lines. Should anything above be unclear or a link non-functional, please do ask for clarification. Best regards, -=clouseau=-







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